Resumes still have their place, but in today’s creative world they don’t tell the full story. A PDF filled with bullet points can’t capture the energy of your best projects or the style that makes your work stand out.

Clients, hiring managers, and collaborators are looking for something more immediate and visual: your online profile page.

First impressions happen online

Think about the last time you wanted to learn about another creative. You probably didn’t ask them for a resume. You looked them up. You clicked on their personal branding website, portfolio, or link in bio.

Your customizable personal webpage is the first impression people actually see. If it’s outdated, hard to navigate, or worse, missing altogether, you’re already at a disadvantage.

Show your work, not just your titles

A resume might list your role as “Product Designer” at a certain company, but it doesn’t show the prototypes you built, the branding you crafted, or the UI decisions you agonized over. An online portfolio builder makes that story come alive.

With a professional microsite, you can:

• Display your best client projects and side work

• Highlight visuals instead of job titles

• Share links to case studies, galleries, or experiments

• Organize your skills in a way that feels approachable

For creatives, seeing the work itself matters much more than a bullet point on a page.

Flexibility beats formality

Resumes follow a strict format: one page, neatly summarized, in black and white. That works for traditional industries, but creatives thrive on expression.

A customizable link in bio or personal branding website gives you freedom to:

• Experiment with color, layout, and imagery

• Choose which projects to spotlight

• Add widgets for video, music, galleries, or even a shop

• Build a presence that feels like you, not just like every other applicant

Easy to keep fresh

One of the biggest challenges with resumes is keeping them updated. Many of us only revise them when we’re job hunting, which means they’re usually out of date.

With an easy website builder or drag and drop website builder like Qensa, you can:

• Update projects in seconds

• Swap visuals or change your color palette instantly

• Keep your easy to update website relevant at all times

People will always see the latest version of your work, not last year’s snapshot.

More than jobs and skills

Your resume is limited to professional history and a short list of abilities.

Your microsite or online profile page can include so much more:

• Links to Dribbble, Instagram, or LinkedIn

• Passion projects and experiments

• Case studies with visuals and context

• A calendar for events or workshops

It’s a richer story about you as a creative human, not just a list of positions.

The new standard

More and more, hiring managers and clients expect to see your online presence before they ever meet you. For freelancers, your personal branding website often is your business card, resume, and portfolio rolled into one.

That’s why having a no code website builder that gives you a customizable personal webpage isn’t optional anymore. It’s the standard.

The takeaway
Your resume might open a door, but your online profile page is what gets people excited to work with you. Treat it like the creative project it is, because in many ways, it’s the most important one you’ll ever share.